Sloane Stephens, a prominent figure in the world of professional tennis, has learned to navigate the often-turbulent waters of social media criticism with a seasoned resilience. Fifteen years into her career, she faces a barrage of online commentary, including calls for her retirement, with a stoicism born from experience. Stephens recognizes the anonymity afforded by the internet, understanding that many commenters would never voice their harsh opinions directly. This disconnect between online persona and real-world interaction, she notes, creates a barrier to authentic self-expression, discouraging individuals from sharing their lives for fear of judgment. However, for Stephens, the financial realities of her profession provide a strong counterpoint to the retirement chorus. She pragmatically points out that as long as she’s being compensated well, she has no intention of abandoning her career, a sentiment likely resonating with many professionals across various fields.
Stephens’s response to online negativity goes beyond a mere tolerance; it’s a defiant ownership of her space and her narrative. She has cultivated a “I don’t give a s—” attitude, viewing it as a necessary shield against the barrage of unsolicited advice and vitriol. This thick skin, honed over years in the competitive arena of professional sports, allows her to dismiss the negativity, whether it’s from armchair critics or disgruntled gamblers. She reminds her detractors that her social media platforms are her own, and she will curate them as she sees fit. The message is clear: if you don’t like it, there’s the unfollow button. This assertive stance reflects a broader shift in how athletes and public figures are engaging with online criticism, moving from defensive explanations to a more empowered reclaiming of their digital presence.
The veteran tennis star acknowledges that younger athletes may be more vulnerable to the pressures of social media. Having weathered years of online scrutiny, Stephens offers a simple yet powerful piece of advice: focus on your own journey. A strong sense of self-worth and security in one’s accomplishments, she believes, is the best defense against external negativity. This self-assuredness allows her to detach from the opinions of others, understanding that their criticisms often say more about them than about her. This mindset of self-reliance and focus on personal growth, while particularly relevant in the digital age, is a timeless principle for navigating any challenging environment.
Beyond the digital realm, Stephens maintains a demanding travel schedule, spending a significant portion of the year on the road for tournaments. This constant movement necessitates practical solutions for maintaining a healthy lifestyle, which led her to discover Daily Harvest. During the pandemic, when access to fresh, healthy food was limited, she turned to the meal delivery service as a convenient and nutritious option. This reliance on pre-prepared meals, she explains, aligns with her lifestyle as a professional athlete, streamlining her nutritional needs amidst a demanding travel schedule. Her partnership with Daily Harvest, therefore, evolved organically from a personal need, transforming a consumer relationship into a brand collaboration.
The collaboration between Stephens and Daily Harvest extends beyond a simple endorsement. It reflects a shared commitment to healthy living and active lifestyles. The launch of Daily Harvest’s protein-packed smoothies, in flavors like Vanilla Bean, Dark Chocolate, and Mixed Berry, resonates perfectly with Stephens’s needs as an athlete. This alignment of values and lifestyle makes the partnership feel authentic and genuine, not just a transactional arrangement. It’s a testament to the growing trend of brands seeking collaborations with individuals who genuinely embody their product ethos.
Further solidifying this synergistic partnership is the collaboration between Daily Harvest and Doc & Glo, Stephens’s own body care company. This joint venture underscores both brands’ dedication to promoting overall well-being, combining nutritional support with body care. The partnership represents a holistic approach to health and wellness, recognizing the interconnectedness of diet, physical activity, and self-care. For Stephens, this collaboration is a natural extension of her personal values and professional pursuits, further demonstrating her commitment to a healthy and active lifestyle both on and off the court. The partnership also highlights the increasing importance of athlete-led brands and their influence in the health and wellness space.
