Addressing the Housing Crunch at Big White Ski Resort: New Staff Accommodation Provides Relief and Boosts Operational Capacity
Big White Ski Resort has unveiled new staff-designated housing, a significant development aimed at alleviating accommodation challenges for its employees and ensuring the resort can operate at full capacity. With over 900 employees, finding suitable housing has historically been a hurdle for both the resort and its workforce. The completion of two new buildings, adding 128 beds to the existing staff housing pool, marks a crucial step in addressing this issue. This initiative not only provides much-needed relief for employees but also strengthens the resort’s ability to recruit and retain staff, ensuring smooth operations throughout the season.
The newly constructed buildings represent Phase Two of the Black Forest staff accommodation project, complementing the four existing buildings from Phase One. This expansion comes as a direct response to the housing crisis exacerbated by the pandemic. During this period, many properties traditionally used for staff accommodation transitioned to private ownership, creating a significant shortage of affordable housing options for resort employees. This scarcity was not unique to Big White, impacting ski resorts globally and underscoring the urgency for dedicated staff housing solutions.
The nearly $14 million investment in the new staff housing reflects Big White’s commitment to overcoming this challenge. By providing affordable housing options on-site, the resort aims to attract and retain employees, bolstering its workforce and ensuring it can meet the demands of a busy ski season. This initiative provides a competitive edge in the recruitment market, enabling Big White to secure the necessary staff to maintain optimal operations. The availability of on-site housing is a significant draw for potential employees, particularly those from other regions or countries, who might otherwise face difficulties finding suitable accommodation in the area.
For employees like Holly Hewartson, who relocated from Australia, the availability of staff accommodation was a deciding factor in accepting a job at Big White. The alternative of searching for private housing would have presented a significant obstacle, highlighting the practical benefits of on-site living. Similarly, Aaron Frevola, a chef at one of the resort’s restaurants, and his partner, who also works at Big White, appreciate the convenience and affordability of living on the hill. Sharing a unit with up to eight people provides a cost-effective solution while fostering a sense of community among staff members.
The advantages of the new housing extend beyond individual employees, significantly benefiting the resort’s operational capacity. Trevor Hanna, Big White’s vice-president of hospitality, emphasizes the importance of having sufficient staff accommodation to maximize resort operations. By providing housing for its workforce, Big White can ensure it has the necessary personnel to fill all essential roles, from guest services and hospitality to lift operations and maintenance. This contributes directly to the smooth running of the resort and enhances the overall guest experience.
While no immediate plans exist for further staff housing construction, Big White is prepared to expand its accommodation offerings should the need arise. The current development provides a significant boost to the resort’s housing capacity, addressing the immediate need and demonstrating a proactive approach to future challenges. The resort’s commitment to investing in staff well-being is evident in the design and affordability of the new housing units, which are specifically tailored to accommodate staff wages. This thoughtful consideration underscores Big White’s dedication to supporting its employees and fostering a positive work environment.
The completion of the new staff housing at Big White marks a significant step forward in addressing the ongoing housing challenges faced by ski resorts. By investing in dedicated accommodation for its employees, Big White strengthens its workforce, enhances operational efficiency, and ensures a positive experience for both staff and guests. The initiative serves as a model for other resorts grappling with similar housing issues, demonstrating the importance of prioritizing employee well-being and its direct impact on the overall success of the resort. The positive feedback from employees highlights the success of this project, solidifying Big White’s position as an attractive employer and ensuring its continued ability to deliver exceptional service and experiences.