The roar of engines and the thrill of speed at Indianapolis Raceway Park (IRP) will continue to resonate with the steadfast support of Lucas Oil, thanks to a newly forged long-term sponsorship agreement. This landmark deal solidifies a longstanding relationship between the two entities, ensuring the continued vitality and prominence of one of America’s most iconic racing venues. The agreement, recently unveiled through Drag Illustrated, underscores Lucas Oil’s unwavering commitment to motorsports and its dedication to nurturing the future of this historic track, renowned for hosting the prestigious Cornwell Quality Tools NHRA U.S. Nationals and a vast array of other racing events.
Indianapolis Raceway Park, steeped in racing history, has been a cornerstone of American motorsports since its inception in 1960. From Mario Andretti’s inaugural USAC National Championship victory to countless NASCAR and USAC races, the track has witnessed historic moments and celebrated the triumphs of legendary drivers. Its versatility, boasting both a quarter-mile drag strip and a .686-mile oval, allows it to cater to a broad spectrum of racing disciplines, attracting a diverse and passionate fanbase. With over 170 days of track activity annually, IRP serves as a vibrant hub for motorsports enthusiasts, showcasing the dynamism and excitement of competitive racing.
The newly inked partnership ensures prominent placement of Lucas Oil branding throughout the facility, further cementing its association with this hallowed ground of speed. The agreement encompasses signage on both the drag strip and oval tracks, reaffirming Lucas Oil’s deep integration with IRP. Furthermore, the commitment extends beyond visual branding, with Lucas Oil pledging promotional discounts for events held at the park. This initiative aims to enhance the value proposition for fans and racers alike, fostering a mutually beneficial ecosystem within the motorsports community.
This revitalized partnership dovetails perfectly with the ongoing multi-phase development initiative at Indianapolis Raceway Park. These ambitious plans are geared towards modernizing the facility and enhancing the overall visitor experience. A cornerstone of this transformation is the construction of the Wally Parks Tower, slated for completion by the 2025 Cornwell Quality Tools NHRA U.S. Nationals. This three-story structure will house state-of-the-art race control facilities, a dedicated media center, and advanced television broadcasting capabilities, alongside luxurious suites designed to elevate the spectator experience to unprecedented levels. Further enhancements include renovated VIP suites, a redesigned fan entrance, and a strategic repositioning of the professional pits to optimize accessibility and operational efficiency.
The collaborative spirit between Lucas Oil, NHRA, and Indianapolis Raceway Park signifies a shared vision for the future of motorsports. Kasey Coler, NHRA Vice President of Track Management and Operations, expressed enthusiastic support for the continued partnership, highlighting Lucas Oil’s longstanding commitment and investment in the facility. This collaborative effort, coupled with NHRA’s reinvestment in the track, aims to solidify IRP’s position as a premier destination for both racers and fans, ensuring the Cornwell Quality Tools NHRA U.S. Nationals remains a marquee event on the motorsports calendar.
Lucas Oil’s enduring partnership with Indianapolis Raceway Park reflects the company’s broader engagement within the motorsports arena. As a globally recognized leader in high-performance automotive additives and lubricants, Lucas Oil maintains a robust portfolio of sponsorships and partnerships with prominent motorsports teams and events. This commitment to the sport extends beyond financial backing, encompassing a genuine passion for the thrill of racing and a dedication to fostering the growth and development of the motorsports community. The revitalized partnership with IRP serves as a testament to Lucas Oil’s belief in the enduring power of motorsports and its commitment to preserving the legacy of iconic racing venues like Indianapolis Raceway Park for generations to come. Through this partnership, Lucas Oil aims to ensure that the roar of engines and the thrill of victory continue to reverberate within the hallowed grounds of IRP, solidifying its place as a premier motorsports destination.
