All Elite Wrestling (AEW), founded by Tony Khan in 2019, has established itself as a significant player in professional wrestling within just a few years. With a mission to provide an innovative alternative to what fans had previously experienced, AEW quickly gained a large following and has continued to thrive in an industry where various promotions compete for attention. By 2024, AEW’s growth has been impressive, with record attendances and a young, dynamic roster. However, this rapid expansion also brings with it scrutiny regarding ratings, live event attendance, and the overall quality of performances. Adam Copeland and Christian Cage, both wrestling veterans, have lent their expertise to the promotion, and they have witnessed and contributed to AEW’s evolution firsthand.
Christian Cage, who made his AEW debut in 2021, recognizes that many critics overlook the company’s youth and the natural growing pains that accompany any new endeavor. He points out that AEW is only five years old, which is relatively young in the wrestling world. Cage explains that the speed with which AEW has grown is unprecedented, citing the company’s ability to fill large venues like Wembley Stadium two years in a row as an indicator of its success. Despite the growing pains that come with being a new company, Cage is optimistic about AEW’s trajectory and urges fans and critics alike to appreciate the progress achieved in such a short period.
Adam Copeland echoes this sentiment by recalling his own experiences in wrestling, particularly during less prosperous times in WWE. He emphasizes that wrestling is a cyclical industry, with businesses undergoing ups and downs. As he reflects on AEW’s performance in its fifth year, he believes that the company has done exceptionally well when compared to others at a similar stage. Copeland also expresses puzzlement over the animosity that sometimes exists between fans of different promotions, suggesting a broader understanding within the wrestling community that multiple companies can benefit the industry as a whole.
Tony Khan, whose background includes leadership roles in sports management for the Jacksonville Jaguars and Fulham FC, brings a unique perspective to wrestling promotion. Both Copeland and Cage commend Khan for his energetic approach and his commitment to AEW. Copeland describes Khan as exceedingly driven, likening his work ethic to that of the Eveready Bunny, constantly moving and thriving in the demanding environment of running a wrestling promotion. His infectious enthusiasm is noted, and both wrestlers appreciate how he fosters a welcoming atmosphere not just for fans but also for family members attending events.
In addition to Khan’s positive characteristics, Cage clarifies some misconceptions about him, particularly the notion that he might be a pushover. Cage insists that, while Khan embodies a friendly and approachable demeanor, he is also assertive and capable of making tough decisions when necessary. This blend of approachability and tenacity has helped Khan steer AEW toward its ambitious goals while maintaining a supportive atmosphere for both talent and staff.
As 2024 draws to a close, AEW prepares to conclude the year with a significant pay-per-view event, World’s End, and plans for the following year are already in place, including hosting the All-In pay-per-view at Globe Life Field in Arlington, Texas. These events serve as milestones for the company, showcasing its ongoing commitment to growth and innovation in the wrestling landscape. With veterans like Cage and Copeland enriching the roster and providing mentorship to younger talent, AEW seems poised to continue its upward momentum and remain a formidable presence in professional wrestling for years to come.
